Steam Store

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Did a series of one-day designs as a UI challenge to keep my prototyping and design skills sharp, this is one of my favorites.

Project

Steam Store Concept

Client

Category

Media & Entertainment

Team

Luke Crouch

Brief

As part of UI challenge, I did a one-day redesign of the Steam Store page.

I wanted to create a more dynamic experience, bringing video content and reviews to the forefront. The steam store is a place I end up spending a lot of time, looking at the dozens and dozens of static thumbnails all screaming at me to buy this bundle and this DLC. I wanted to find solutions to these issues without lowering the pages effectiveness to convert.

Highlights

I aimed to improve the experience in these core areas:

Encourage exploration by a more direct tag/category system
Bring reviews to the forefront and not hidden by hover or click states
Bring motion into featured products to direct attention
Streamline the layout to assist in eliminating paralysis of choice

All images

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